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Century Club Charities breaks record with Children's donation

Published on Tuesday, January 25, 2022

By: Annie Oeth, aoeth@umc.edu

The host organization of the Sanderson Farms Championship made a record-breaking $1.5 million donation to benefit Mississippi’s only hospital for children.

Century Club Charities made the donation from proceeds of the state’s only PGA TOUR event during a news conference today at Children’s of Mississippi’s Kathy and Joe Sanderson Tower on the campus of the University of Mississippi Medical Center. 

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Celebrating a record-breaking $1.5 million donation raised through the Sanderson Farms Championship are, from left, Jackson Mayor Chokwe Antar Lumumba; Children's of Mississippi CEO Guy Giesecke; Dr. Mary Taylor, Suzan Thames Chair and professor of pediatrics; Dr. LouAnn Woodward, vice chancellor for health affairs and dean of the School of Medicine; Sanderson Farms CEO and board chairman Joe Sanderson Jr.; Century Club Charities President Pat Busby; Sanderson Farms Championship executive director Steve Jent; Friends of Children's Hospital executive director Rochelle Hicks; and Friends of Children's Hospital board chairman John Scarbrough.

 The donation to Friends of Children’s Hospital will go toward the Campaign for Children’s of Mississippi, which made the seven-story hospital expansion possible. The Sanderson Tower, opened in November 2020, more than doubled the square footage dedicated to pediatric care on the UMMC campus.

With Reveille, the Sanderson Farms Championship trophy, in the foreground, Pat Busby, president of Century Club Charities, announces a $1.5 million gift to benefit Children's of Mississippi.
With Reveille, the Sanderson Farms Championship trophy, in the foreground, Busby announces a $1.5 million gift to benefit Children's of Mississippi.

“We say it’s all about the children,” said Century Club Charities President Pat Busby, “but it’s also about their families and the dedicated doctors, nurses, staff and students who provide miraculous care 24 hours a day, 365 days a year. That’s why we’re here.”

Since Sanderson Farms became the title sponsor in 2013, the tournament and Century Club Charities have contributed more than $14.7 million to Friends of Children's Hospital and other Mississippi charities. Since 1994, Century Club Charities has raised more than $21 million for Mississippi charities.

Children’s of Mississippi, which includes the children’s hospital as well as clinics around the state, cares for nearly 200,000 children a year.

Sanderson Farms CEO and board chairman Joe Sanderson speaks of the company's commitment to the Sanderson Farms Championship and children's health care.
Sanderson speaks of the company's commitment to the Sanderson Farms Championship and children's health care.

“When Sanderson Farms took on the responsibility of this golf tournament, it was about this,” Sanderson Farms CEO and board chairman Joe Sanderson Jr. said of the presentation. “It was about the babies and the mothers and dads who come through these doors with fear and anxiety. They meet a doctor, nurses and staff, and some time later, a lot of them leave with a smile and hope for the future.”

The Sanderson Tower includes two floors of private neonatal intensive care rooms where parents can stay with their babies as they grow healthier, a dozen advanced surgical suites, and a floor of private pediatric intensive care rooms. A pediatric imaging center and a multidisciplinary outpatient specialty clinic are also included, as is a parking garage nearby. 

All smiles after announcing a $1.5 million donation from Century Club Charities are, from left, Sanderson Farms Championship executive director Steve Jent, Sanderson Farms CEO and board chairman Joe Sanderson Jr. and Pat Busby, president of Century Club Charities.
All smiles after announcing a $1.5 million donation from Century Club Charities are, from left, Jent, Sanderson and Busby.

 

Thousands of children have received care inside the Sanderson Tower since its opening. This includes more than 1,000 babies starting life in its NICU floors, and more than 1,000 children who have received pediatric intensive care. Nearly 9,000 surgeries have been performed in the tower’s operating rooms, and scans performed in the pediatric imaging center number almost 70,000. 

Friends of Children's Hospital board chairman John Scarbrough discusses how Century Club Charities has accelerated the nonprofit's progress.
Scarbrough discusses how Century Club Charities has accelerated the nonprofit's progress.

John Scarbrough, board chairman of Friends, said the partnership with Century Club Charities has fueled Friends’ mission to support Children’s of Mississippi.

“Since the partnership with Century Club Charities, we’ve been able to accelerate our mission as an organization so much more quickly," he said. "On behalf of Mississippi’s youngest patients, thank you for your continued partnership and dedication to improving the health of the state, one child at a time.”

Calling the Sanderson Farms Championship “a wild success,” Dr. LouAnn Woodward, vice chancellor for health affairs and dean of the School of Medicine at UMMC, thanked Century Club Charities, Friends of Children’s Hospital, Sanderson Farms and Joe Sanderson and his wife Kathy for making the annual event possible.

Dr. LouAnn Woodward, vice chancellor for health affairs and dean of the School of Medicine, praises the Sanderson Farms Championship for its commitment to children's health care in the state.
Woodward praises the Sanderson Farms Championship for its commitment to children's health care in the state.

“In the awards that the Sanderson Farms Championship has won and the recognition it has garnered in the world of professional golf, it is a success,” she said. “The tournament is also a success in bringing a lot of people together around a common goal. That’s significant, that so many people came together to support the tournament, Friends, Century Club Charities, and this children’s hospital.”

 Friends of Children’s Hospital pledged $20 million to the Campaign for Children’s of Mississippi, which is chaired by the Sandersons. The couple launched the campaign in 2016 with a $10 million personal gift. Since then, the campaign has raised more than 94 percent of its $100 million goal through donations of all sizes.

“Already this building has touched thousands of lives,” Woodward said. “Children have been born here and lived the first part of their lives here. Children have been transferred here from other hospitals because they need the kind of care we have here. Thousands of children, thousands of surgeries, thousands of CAT scans and MRIs and clinic appointments, and we’re just getting started.”

Steve Jent, executive director of the Sanderson Farms Championship, thanks the PGA TOUR event's many fans and volunteers.
Jent thanks the PGA TOUR event's many fans and volunteers.

Steve Jent, executive director of the tournament, thanked the many volunteers and fans who support the Sanderson Farms Championship each year.

“The fan base, combined with the continued support of Sanderson Farms, our sponsors and Century Club members, along with the hard work of our volunteers and staff, allowed us to create another special year for our charities,” he said.

The 2022 Sanderson Farms Championship is set for Sept. 26 to Oct. 2 at the Country Club of Jackson.